Shopify Plus · Headless
Hydrogen replatform for a DTC beverage brand
Legacy theme couldn't handle campaign traffic. Rebuilt the storefront on Hydrogen with a custom subscription layer and edge caching.
2.1s→0.6s
LCP
+34%
Conversion rate
Technology Architect & Technical Project Lead
I help businesses build, automate and scale their entire technology stack.
From Shopify stores and custom web applications to enterprise software, AI-powered automation and cloud infrastructure, I help businesses design, build, automate and scale technology that delivers measurable results. Not a developer you hire for a task. A technical partner you keep.
Currently accepting 2 new partnerships for Q4
10+ Years
Trusted and verified
100%
Job success score
10+
Years in production
700+
Projects delivered
40+
Technologies mastered
$1M+
Client revenue influenced
The difference
Most businesses don't have a development problem. They have a systems problem. They need a technology partner who can connect strategy, development, automation and growth.
Over the last decade, I've helped businesses build scalable ecommerce platforms, custom software, AI-powered automation and cloud infrastructure.
Instead of managing multiple specialists, you get one experienced partner who can architect, build and scale your entire technology ecosystem.
My area of expertise may seem a bit too broad, but believe me, when you have to deliver the best and get the work done, you learn a lot. I wish to showcase just that right here for my clients, all in one place.
- Years of Proven Experience
A decade of delivering scalable ecommerce platforms, custom software and business solutions across multiple industries.
- Business First, Not Just Code
Every solution is designed to solve real business problems, improve efficiency and support long-term growth and scalability.
- One Technical Partner
From planning and architecture to development, automation, deployment and ongoing support, everything is managed under one roof.
- AI & Future-Ready Expertise
Leveraging modern AI technologies, intelligent automation and custom solutions to keep businesses ahead of the curve.
- End-to-End Ownership
No handoffs between multiple freelancers or agencies. Every project is personally architected, built and overseen from start to finish.
- Trusted Long-Term Relationships
Many clients continue working beyond project completion for ongoing development, optimisation and technical guidance.
Capabilities
One Partner at Every Stage of Your Technology Journey.
From Shopify ecommerce and full stack development to AI automation, cloud infrastructure, technical leadership and project management, I help businesses build, automate and scale with confidence.
Core practice
Ecommerce Engineering
Shopify Plus builds, headless Hydrogen storefronts, custom apps and conversion engineering for brands doing serious volume.
Explore ecommerceCore practice
Web Development
Production web applications on modern JavaScript, architected to scale, documented to hand over and built to be maintained.
Explore web developmentCore practice
AI & Automation
Replacing manual operations with LLM-driven workflows, AI agents and internal tools that pay for themselves in months.
Explore AI & automationCustom Software
ERP systems, CRM platforms, SaaS products, admin panels and operational dashboards built around your process.
Amazon Solutions
Seller Central tooling, SellerVerse, AI-assisted listing systems and operational automation for high-volume sellers.
WordPress & WooCommerce
Custom themes, bespoke plugins and WooCommerce builds. Engineered, not assembled from page builders.
Infrastructure & DevOps
AWS, DigitalOcean, Cloudflare, Docker, CI/CD, security hardening and performance optimisation.
Digital Growth
Technical SEO, email automation and paid social, built into the product rather than bolted on after launch.
Technical Project Management
Agile delivery, roadmapping, estimation, stakeholder communication and project governance across teams.
Case Studies
Real Solutions. Measurable Business Results.
Every project starts with a business challenge and ends with a scalable solution. Explore how I've helped companies build, automate and grow through ecommerce, custom software, AI and enterprise technology.
AI Automation · Internal Tools
LLM operations layer for an Amazon aggregator
Listing creation, competitor monitoring and support triage ran on manual labour. Replaced with a Claude-powered agent pipeline.
120h
Saved monthly
6 mo
Payback period
Custom Software · ERP
Custom ERP replacing five disconnected tools
Inventory, purchasing, fulfilment and finance lived in separate spreadsheets. Consolidated into one system with live Shopify sync.
5→1
Systems
99.2%
Stock accuracy
Delivery Framework
A Proven Process for Building Technology That Scales.
Every successful project starts with a clear strategy, not just writing code. From discovery to long term support, I follow a structured process that keeps projects transparent, efficient and aligned with your business goals.
01
Discovery & Strategy
Business goals, current systems, constraints and success metrics. Documented before anything is estimated.
02
Solution Architecture
Defining the right technology stack, system architecture, integrations and project plan with a realistic delivery estimate.
03
Design & Development
Time to work. Agile workflow with continuous feedback, working demos and one channel for updates and decisions.
04
Test & Launch
QA, performance budgets, security review and seamless deployment for a reliable launch.
05
Partnership
Ongoing optimisation, feature enhancements, AI automation, technical support and strategic consulting to keep your business growing.
Working portrait
or desk shot
1200 × 1200
or desk shot
1200 × 1200
About Me
Ten years, 700 projects, Your All in One Technology Partner
I started building websites in Islamabad as a teenager and never stopped. Along the way I've partnered with startups, fast growing ecommerce brands, agencies and enterprise teams across many industries in the U.S, UK, Gulf and European countries. Every project brought new technologies and new challenges, which taught me that the hard part is almost never the code.
The hard part is deciding what to build, sequencing it correctly, and keeping the system coherent as the business changes.
That's why my role has evolved beyond development. Whether it's a Shopify Plus storefront, a custom ERP, an AI powered agent, chatbot or system, or a full stack SaaS platform, my focus is always the same: deliver more than what's expected. Secure, scalable, reliable, automated and efficient.
PMP & MBA Candidate
Bridging technology, business strategy and project leadership.
Shopify Expert
Shopify Plus, Hydrogen and headless commerce.
AI & Automation
Intelligent agents, custom LLMs and business automation.
Top Rated on Upwork
100% job success score for 5 years.
Client feedback
What partnership looks like.
ERP System
Tayyab has done an outstanding job, developing the entire company’s internal system and even securing and automating it. The dedication was amazing as well as the communication. We are pleased and highly recommend his services. He is our continuous web partner for the past 4 years
Taam Zo
Amazify
Web Development for Crypto Advisory
Tayyab is the most reliable person. Very knowledgeable and trustworthy. I have worked with other people before but I just feel lucky to count with his extraordinary work and ethics
Jonathan Edgar
CRYPT
Custom Shopify Theme Development
Amazing work honestly, on time and great communication. Unlike many other people this man promised something and delivered it
Cristina Noran
Terrain
Custom Portfolio Website
Tayyab helped to complete my portfolio website, and I couldn’t be more pleased with the results. He not only delivered a polished and professional portfolio website but also took the time to understand my specific needs and preferences. Throughout the project, Tayyab was very responsive and accommodating, ensuring that every detail was executed to perfection. I highly recommend him for any web development projects, and I look forward to collaborating again in the future.
Karen Dous
Lafamily Foods
Custom Full Stack Web Development
Tayyab is a good web designer, and he always knows well what we need. With excellent skills and talents, he delivered the satisfactions of the tasks to us. Good communications and extreme responsibility, we like to work with him very much. We will like to hire him for new task soon
Tom Huang
AUGMO
SaaS Dashboard Design and Development
We trust Tayyab and this is the second task we do with Tayyab. He always responses to our questions quickly and full fill the requirements. All in all, we highly recommend Tayyab.
Federica Larosa
Let’s Brew
Shopify Websites
Working with Tayyab for the third time has been a consistent pleasure. He is a highly professional and reliable freelancer who delivers exactly what is required. Tayyab is exceptionally communicative, friendly, honest, and thorough in his work. We have engaged his services multiple times for two of our websites, and he has always provided excellent support, including post-project assistance. He is a trusted partner, and we look forward to future collaborations
Panndy Chin
Multiple Product Group Owner
Let's talk
Great Technology Starts With the Right Conversation
A 30-minute call and we will discuss solutions that support your business. Whether you're launching a new ecommerce platform, developing custom software, integrating AI into your business or looking for a long-term technology partner, I'm here.